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Kiran Dhillon

Kiran Dhillon

CDP Product Marketing Lead

Kiran is a Senior Product Marketing Manager at Hightouch, where she leads positioning, messaging, and go-to-market strategy for Hightouch's CDP, helping teams unlock the full power of warehouse-native data activation. Before joining Hightouch, she led product and lifecycle marketing at Better Mortgage, giving her firsthand experience with the data bottlenecks and operational challenges that marketers face every day.

Written by Kiran Dhillon:

Are traditional CDPs marketing's most disappointing tool?
Nov 25

Are traditional CDPs marketing's most disappointing tool?

Learn about the limits that keep CDPs from delivering on their promise of a real customer 360, and how a composable approach changes what’s possible.