Finally, a CDP that actually delivers
A Composable CDP can be deployed in weeks, mastered by marketers in minutes, and never copies your data. It’s what CDPs should have always been.
The world’s most innovative companies choose Hightouch as their Composable CDP
90%1 of marketers say their CDP does not do what they need, so why do they keep buying them?
Traditional CDP
Limited data flexibility
Traditional CDPs only allow you to access and activate basic customer data like users and events.
Unlimited data flexibility
Access and activate any data in your organization like complete customer profiles, data science models, product catalogs, inventory data, accounts, reservations, households, and more.
Manage multiple sources-of-truth
Traditional CDPs are built on duplicative data storage — your database and theirs.
Get a single source-of-truth
Keep your CRM, email tools, advertising platforms, and analytics dashboards all on the same page by storing and activating data all in one place — your existing data infrastructure.
6-9 month implementation
Traditional CDPs require a huge lift to set up. You must integrate your existing data manually and conform to their rigid structures.
Implement your first use case in weeks
Don't take a leap of faith. Hightouch is quick to set up because it is built on your existing data infrastructure. 90% of customers are fully onboarded in just days or weeks.
One size fits all
Traditional CDPs offer expensive product bundles with features you may not need.
Molded to your specific use cases
Select from a complete set of products and features, but only purchase and implement the ones you need to solve exactly what you are trying to accomplish.
Unlimited data flexibility
Access and activate any data in your organization like complete customer profiles, data science models, product catalogs, inventory data, accounts, reservations, households, and more.
Get a single source-of-truth
Keep your CRM, email tools, advertising platforms, and analytics dashboards all on the same page by storing and activating data all in one place — your existing data infrastructure.
Implement your first use case in weeks
Don't take a leap of faith. Hightouch is quick to set up because it is built on your existing data infrastructure. 90% of customers are fully onboarded in just days or weeks.
Molded to your specific use cases
Select from a complete set of products and features, but only purchase and implement the ones you need to solve exactly what you are trying to accomplish.
Limited data flexibility
Traditional CDPs only allow you to access and activate basic customer data like users and events.
Manage multiple sources-of-truth
Traditional CDPs are built on duplicative data storage — your database and theirs.
6-9 month implementation
Traditional CDPs require a huge lift to set up. You must integrate your existing data manually and conform to their rigid structures.
One size fits all
Traditional CDPs offer expensive product bundles with features you may not need.
Power any CDP use case, without the usual headaches
Retain users with data-driven loyalty programs
Use data to create loyalty programs that work. Power the best offers and most relevant messages to every customer.
Learn moreIncrease LTV with 1-1 personalized product offers
Always recommend the next-best-action by leveraging all of your organization’s data including data science and product catalogs.
Learn moreDrive higher engagement with omni-channel personalization
Make sure customers are receiving the right message on the right channel at the right time by centrally managing your audience logic.
Learn moreReduce wasted spend with better suppression
Build custom suppression audiences and actively sync them into advertising platforms to optimize performance.
Learn moreIncrease ROAS by switching from pixels to conversion APIs
Enrich conversion events with first-party data through conversion APIs for higher user match rates and increased targeting accuracy.
Learn moreRe-engage churned customers with hyper-targeted remarketing
Unlock highly personalized triggered campaigns like 1-1 abandon cart emails, reminders, and product recommendations.
Learn moreUnderstand the true lift of every channel with holdout testing
Understand incrementally of email and advertising programs with audience level hold-out testing
Learn moreDrive higher ROI with omni-channel experimentation
Unlock audience-level testing across multiple channels. Simply measure user-level ROI across multiple treatments.
Learn moreAutomate experimentation with AI Decisioning
Move away from manual testing and one-off insights. Power 1-1 experimentation at a user level with AI.
Learn moreDeliver your Customer Data Platform on Snowflake, Databricks, and BigQuery
Don’t copy your data to an incompatible and less secure data silo. Turn your existing data into a CDP instead.
Collect data directly into your data warehouse
Hightouch Events allows you to collect any web or server side event by simply implementing a few lines of code.
Explore Hightouch EventsAnalyze and organize your data into a single source of truth
Hightouch Identity Resolution allows you to define your own rules and own your identity graph yourself.
Explore Identity ResolutionActivate any type of data to power any use case
Hightouch Customer Studio allows you to build audiences or traits using all of the data in your warehouse.
Explore Customer Studio
Collect data directly into your data warehouse
Hightouch Events allows you to collect any web or server side event by simply implementing a few lines of code.
The only Customer Data Platform that closes the marketing loop
Stop jumping between tools and trying to tie your data together between systems. Simplify your workflow with end-to-end tools built for marketers.
Members
Overlap
High LTV Email Abandoners
2,988 members
1,974 members
Cart Abandoners 2,988
Newsletter Subscribers 1,974
Member overlap 378 or 12.65%
Composable CDPs are more secure
Hightouch doesn’t store your data. Instead we simply read from your data warehouse where it stays safe and sound.
“Hightouch gives us flexibility—one platform to manage all of our customer data use cases. Our marketing team has instant access to any data point living in our warehouse, and we can sync audiences immediately to any of our marketing applications. It just works.”
David Cohen
Chief Data Officer at Weight Watchers
Connect to 200+ tools
Send any data to any tool. Skip building and maintaining pipelines, uploading CSVs, and having data silos across marketing, sales, customer success, finance, and analytics.
