AMP Features
Enterprise-ready platform features
By team
By industry
For marketing
For advertising
Featured
Learn about the benefits of a Composable CDP and how it compares to a traditional CDP solution
All integrations
Popular sources
Popular destinations
Popular extensions
Explore
Documentation
Get started
See why Hightouch was named a CDP Leader by Gartner®
Mar 15
Learn why a more modular approach to first-party data benefits marketing teams and the entire organization.
Stop spinning your wheels trying to implement a CDP and learn how you can activate your data immediately.
Learn what data ingestion is, why it matters, and how you can use it to power your analytics and activate your data.
Learn about our updated Debugger, why data observability is important for your customer data platform and see why no other customer data platform compares to Hightouch.
Learn how you can move data from Google Sheets to Notion in 6 easy steps
See what's new with Hightouch including suggested mappings, sync templates, sync filters, new integrations, Reverse ETL use cases, and new product features right around the corner.
Give your business teams access to transformed data in the tools they use every day. See how Hightouch integrates with dbt to help you bring “Reverse ETL” to your stack.
The definitive guide to Conversion APIs & web pixels
Facebook, Google, Snapchat, and Tiktok are adopting conversion APIs to capture data that web pixels and cookies can no longer collect. Here's an overview on how to adopt these new server-side advertising APIs.
Airflow alternatives: a look at Prefect and Dagster
We take a deep dive into Airflow, Prefect, and Dagster and the differences between the three!
ETL vs. Reverse ETL: the technical differences
Discover the technical differences between Reverse ETL and ETL/ELT and learn how they work behind the scenes.
Azure Synapse vs Snowflake: the definitive guide
Discover the key differences between Azure Synapse and Snowflake around architecture, pricing, security, compliance, data support, administration, data protection, performance, etc...
7 useful Zapier integrations or “Zaps”
Review 7 most useful Zapier integrations or "Zaps" and learn why a composable CDP for marketers is a smarter solution.
The top 5 most useful Workato integrations & recipes
Review the top 5 Workato integrations and recipes and learn why a composable CDP for marketers is a more powerful solution for marketing teams.
The top 5 most useful Tray.io integrations & recipes
Review the top 5 Tray.io integrations and recipes and learn why a composable CDP for marketers (CDP) is a simpler solution.
The need for speed in Reverse ETL
An overview of how we think about speed, covering ways our customers power timely business workflows, the typical speeds they experience and improvements we are making to speed up Reverse ETL for everyone.
Hightouch Series B: What's Next
We’re honored to announce that Hightouch has raised $40M. With this latest round of funding, we will grow our team, expand the surface area of Hightouch, and deliver the best customer experience humanly possible.
Why every tool in the Modern Data Stack needs Git
Leverage the power of software development and DevOps and implement the same best practices you use in your production code in the context of data integration with Git.
4 ways to operationalize your product usage data
Learn how you can leverage your product data in your GTM motion.
Preparing for a new era of advertising with a server-side first integration strategy
Learn what a server-side integration is, why it's worth focusing on now, and how Hightouch's customer data platform empowers your marketing team to activate first-party data across your ad platforms. No engineering resources required.
SaaS integration: what it is & why it's important
Learn how SaaS integrations eliminate data silos and the available solutions in the market.
How to enrich Hubspot data in 6 steps
Learn How Hightouch can help you enrich your Hubspot data in 6 easy steps.
How to enrich Salesforce data in 6 steps
Learn How Hightouch can help you enrich your Salesforce data in 6 easy steps.
BigQuery vs Snowflake: the definitive guide
Discover the key differences between Google BigQuery and Snowflake around architecture, pricing, security, compliance, data support, administration, data protection, performance, etc...
Why Salesforce shouldn't be your source of truth
Learn how Salesforce creates data silos and why the data warehouse should be your source of truth instead.
A deep dive into Hex and the future of data apps
Learn about Hex, a collaborative data analysis platform, and the future of data apps built on top of the data warehouse
Looker Actions: the definitive guide
Learn everything about Looker Actions, how it automates workflows to take action on data, where it falls flat, and the alternatives for your data needs.
Matillion: the definitive guide
Learn everything about Matillion and Matillion Data Loader, how they offer ETL & ELT services to solve data integration problems, where they fall flat, and alternatives for your data needs.
The future of data integration: what iPaaS & workflow automation tools got wrong
Learn about the shortcomings of iPaaS/Workflow Automation solutions and why the future of data integration is declarative
Why every marketer needs SQL: interview with Fareed Mosavat (former Director of Product at Slack)
Fareed Mosavat (who has led product teams at Slack, Instacart, and Zynga) shares his experiences leveraging data to unlock product-led growth, barriers he had to overcome, and where he sees the space moving forward
Solving data's "last mile" problem with Reverse ETL and data observability
Discussing the latest standard in data: using your data warehouse to power business workflows (with Reverse ETL) and ensuring you can trust your data (with Data Observability).
Announcing Hightouch's SOC 2 Type II compliance
Hightouch has achieved SOC 2 Type II compliance for the security, availability, and confidentiality trust service principles.
Announcing Hightouch Audiences: enabling marketers to self-serve their data
Marketing teams should be able to build audiences and personalize campaigns: no engineering favors needed.
The definitive guide to product-led growth (PLG) CRMs
CRMs don’t work for Product Led Growth Companies: A definitive guide to PLG CRMs
Hightouch receives recognition as a Forbes Cloud 100 Rising Star!
We are honored to be included in the Forbes Cloud 100 Rising Stars list for 2021.
Hightouch partners with Dreamdata to operationalize your revenue attribution data
Our partnership with Dreamdata, a leader in B2B Revenue Attribution, empowers marketing teams to self-serve and activate customer data with no engineering support required
Hightouch has raised a Series A!
We are proud to announce that we've raised a $12.1M Series A led by Amplify Partners and Bain Capital
The state of automated testing in the data warehouse
A deep dive into automated data testing, why it matters and the top tools to consider
Exploring data lineage with OpenLineage
In this post, we ask what is data lineage and take a detailed dive into OpenLineage and how it aims to unify metadata and lineage across tools to make data lineage easier to reason about.
What's the difference between Reverse ETL tools and Segment?
Trying to understand the differences between Reverse ETL and Segment? Find out here! We break down the key differences between the two technologies, so you can make an informed decision.
Announcing Hightouch's SOC 2 compliance
Hightouch has achieved SOC 2 Type 1 compliance for the security, availability, and confidentiality trust service principles.
